A few nights ago I was honored to receive an award from NCET as Technologist of the Year. This journey started nearly 15 years ago, so I thought I would share more about it.
In 2002 I finished the build out of a colocation data center in Reno, Nevada. I never thought I would come to Reno yet an opportunity to lead a colocation data center company focused on middle sized but underserved cities was appealing for many reasons. Early with this data center in Reno I experimented with and used air economization and hot-cold aisle containment, each very unknown ways to improve data center energy efficiency, perhaps the first use of these techniques, and they did significantly reduce energy use.
Starting in 2004 and for over a decade I worked mostly remotely from Reno for Google (when we started buying, designing, building and operating internal data centers), and Equinix (the largest data center provider), DuPont Fabros (at the time second largest wholesale data center provider), Yahoo!, in which I managed global data center strategy and development at a time when we were building out large internal data centers and expansions around the globe. I also worked for BEA Systems before acquired by Oracle running their global data centers, and completed long-term marketing and product development consulting for Digital Realty, the largest wholesale data center provider, and many others, including Facebook and other Big 7 Internet companies. I call Apple, Google, Microsoft, Amazon, Facebook, Yahoo! and eBay the Big 7, as they build, own and operate the majority of data centers, outspending data center capital every year of all of the colocation providers by a factor of almost 10. I have been lucky enough to work with five of these seven big data center companies.
In the midst of this, myself and others worked together to create and build the Reno Technology Park (RTP), the largest dedicated data center campus known at the time, located just outside of Reno in Washoe County. I worked with many companies to influence them to locate a future data center in Reno, and secured Apple as the first tenant of the RTP.
While maintaining a residence in the Reno area, with its very close proximity to Lake Tahoe, fabulous skiing, mountain biking, cycling and other activities that I love to do and have spent much time in the area for years playing. Yet with a home in the area, I avoid the congestion and high cost of living of the SF Bay Area and also a state income tax. There are many workers in technology companies that live and work in the Reno area and many like me that live in the Reno-Tahoe area yet commute to the Bay Area or elsewhere for work as needed, including executives of technology companies.
Because of the many great companies and people working in the Reno area I am even more humbled to receive this award. Thank you NCET and the board for this recognition and Abbi Whitaker for her nomination. Having developed data centers in over 20 countries and data center site selections in almost 30 countries as well as throughout the United States, I saw that Reno Nevada was a good place to locate data centers, and that they would be great for the local economy. I wanted to bring my industry to my home, and see the local economy continuing to grow and evolve.
I commend the team at EDAWN, Governor Sandoval and his staff including Steve Hill for helping to make these wins. I look forward to continuing to work with our community, all of you, NCET and EDAWN to see Reno’s economy grow and develop.